Building websites that connect brands with their audiences.
A website is more than a digital brochure, it is where a brand’s story, customer experience, and business goals come together. I create strategic, user-focused websites that combine thoughtful design, intuitive navigation, compelling content, and the technical foundation needed to support growth.
From initial concepts and brand direction to development, SEO optimization, content management, and ongoing improvements, I help businesses create digital experiences that are built to perform.
01
Heritage Farms
View site here.
The Heritage Farm website captures the charm and richness of Appalachian culture while keeping the user experience inviting and easy to navigate.
02
Lucas A. Thompson
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The Thompson Law website was built to inspire confidence and provide clarity. It guides visitors through essential legal information with ease.
03
Harris Outdoors
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The Harris Outdoors website was designed to reflect the brand’s rugged, reliable spirit with a clean layout, bold imagery, and straightforward navigation.
04
City Neon
View site here..
I redesigned and optimized the City Neon website to better showcase the company’s national signage capabilities, custom fabrication expertise, and large-scale visual communication solutions.
My work included:
- Website redesign and content restructuring
- User experience improvements
- Service page development
- SEO strategy and optimization
- Content creation and visual storytelling
- Ongoing website management and updates
The updated website creates a stronger digital experience that reflects City Neon’s craftsmanship, innovation, and industry expertise.
05
LumaWorks
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As part of the launch of LumaWorks, I developed a new digital presence that introduced the organization as a family of established companies specializing in signage, fabrication, installation, and visual communication solutions.
My work included:
- Website design and development
- Brand messaging and content strategy
- Information architecture and user experience planning
- Careers portal development with CMS-driven job listings
- SEO setup and optimization
- Marketing integrations and analytics
The final website provides a clear connection point for customers, potential employees, and partner companies while establishing the LumaWorks brand online.
06
JD Signs
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I rebuilt the JD Signs website to better represent the company’s history, craftsmanship, and community-focused approach to signage solutions.
My work included:
- Website design and development
- Brand-aligned visual direction
- Content organization and rewriting
- SEO optimization
- Service and project showcase development
- Digital marketing integration
The updated site creates a modern online presence while maintaining the company’s established identity and reputation.

